Blog Talk with Lauryn Evarts of The Skinny Confidential

TSCIf I ever had a #wcw it would go to Lauryn Evarts of The Skinny Confidential. If you’ve been following me for a while now you’ll know this isn’t the first time I’ve talked about Lauryn nor is it the first time I’ve interviewed her but it is the first time we’ve gotten this deep and I’m so excited to share it with you!

Lauryn is someone I look up to in many ways: 1. she keeps is REAL, like really real, like too real for most people actually, 2. she’s down to earth, the sweetest little thing you’ll ever talk to (much nicer than me in fact) and 3. she’s a crazy business savvy boss babe.

Lauryn is one of those people that I really have no complaints about (which says a lot). She has done everything right in terms of growing her business – she’s ethically on point (doesn’t buy followers and isn’t a sell out), super engaging with her readers in an authentic way, and adds a ton of value to our lives through her content. Basically, she’s everything I strive to be… just as me, not as her (no one likes a carbon copy).

My adoration may be borderline unhealthy, but I say go big or go home and we went BIG in this interview… check it out below.

Q: Is there a marketing trend or social platform new bloggers/entrepreneurs should pay extra attention to right now?

SNAPCHAT. It’s my favorite platform because it’s real, raw, and allows content creators to tell the story of their day. It’s also a great way to connect with your readers/customers/or fans! Any platform that helps you connect and engage with the people you’re trying to reach should be paid extra attention to in my opinion.

the skinny confidential

Q: What is the best way for bloggers to get noticed by brands?

If you have a following and create great content brands will notice you. Honestly, it just takes time, hard work, and dedication. That might be totally cliche, but it’s true. A following comes after years of putting yourself out there, being authentic, and constantly engaging.

Q: Why is video (Snapchat and YouTube) such a big deal today?

The great thing about bloggers is that they are relatable. They’re an average person that has gained fans by being themselves. Most social platforms have become super-curated, edited, and scripted. I like the fact that Snapchat is RAW and REAL.

Q: Where do you see the blogging world headed?

I think bloggers are the new celebrity. If you think about it, the magazine gave us models, television gave us actors and actresses, NOW we have the Internet which is giving the world influencers, aka bloggers.

lauryn evarts the skinny confidential

Q: In your opinion, what’s the key to success? What’s the one thing you think has contributed the most to your thriving business?

Honestly, I think patience and dedication have contributed the most to the success of The Skinny Confidential. I didn’t gain a following overnight. I didn’t earn money overnight. It was a slow, gradual progression of chipping away towards specific goals every single day for several years. HUSTLE your ass off, it pays off.


Ugh, I just love her.

If you could interview ONE blogger/influencer who would it be? Tell me in the comments!



blog tips

Victoria Van Ness from Bloglovin’


Katya of Style Sprinter

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  • Reply
    Carrie this fit chick
    05/25/2017 at 10:02 am

    I love Lauryn’s blog! She is killing it out there and always keeps it real.
    Carrie this fit chick recently posted…What I Ate Wednesday {My Week in Dinners}My Profile

    • Reply
      05/25/2017 at 10:41 am

      I know, isn’t she?! She’s the shit. Thanks for your comment Carrie! xx

  • Reply
    05/25/2017 at 12:10 pm

    Absolutely adore Lauryn! She’s the best xx

    • Reply
      05/25/2017 at 5:23 pm

      My favorite! Thanks for reading doll. xx

  • Reply
    05/25/2017 at 1:22 pm

    Great interview Brittany! The thing I love most about Lauryn is it doesn’t matter how successful she’s gotten, she’s just so kind and down to earth in person. One blogger I’m dying to interview is Tara from Simply Taralynn. She’s so sweet and really just puts herself out there to help others.

    • Reply
      05/25/2017 at 5:26 pm

      Thanks so much Deepa, I’m looking forward to reading your interview with her! And yes, I totally agree, the down to earth aspect is my favorite quality of hers. I’ve never heard of Tara… will definitely need to check her out! xx

  • Reply
    05/25/2017 at 3:56 pm

    Love how quick and to the point this interview was. Thank you for the wonderful tips and insight. I would really love to interview Aimee Song from Song of Style. She’s my favorite and her content is so good, Idk how she juggles both her interior design and blog business so well!
    Brenea recently posted…Stepping into SpringMy Profile

    • Reply
      05/28/2017 at 12:34 pm

      Yes! She seems like a doll. I’d love to chat with her too. Thanks so much for your comment Brenea! xx

  • Reply
    05/25/2017 at 4:43 pm

    Love this and love her too! Lauryn and I “met” when she first launched her blog, she reached out to me for a collab and I swear I knew INSTANTLY she was going to be huge. She is so genuine, such a sweetheart, and one of th sonly bloggers I still follow from 6 years ago!

    • Reply
      05/28/2017 at 12:35 pm

      OMG that’s amazing! That must be so cool for you to see how far she’s come! Do you still keep in touch? xx

  • Reply
    DeAnna Rivers
    05/25/2017 at 5:12 pm

    I’m literally so obsessed with Lauryn! She’s awesome!! Besides her, one person I would love to interview would be Aimee Song. I relate to her because we come from similar career backgrounds being interior designers, and hopefully I’ll be a full time blogger soon!

    • Reply
      05/25/2017 at 5:28 pm

      Same, she’s the best isn’t she? I love her drive and hustle! I really like Aimee too… she seems so sweet and down to earth. You should try and interview her! Thanks so much for reading. xx

  • Reply
    Femmy Rona
    05/26/2017 at 1:09 pm

    She’s is real and authentic which is very very hard to find these days. Snapchat seems to be a winner here.
    Femmy Rona recently posted…How I’ve Improved My Life By Adding Simple ChangesMy Profile

    • Reply
      05/28/2017 at 12:40 pm

      Yes! All true things Femmy. Thanks so much for reading. xx

  • Reply
    Femmy Rona
    05/26/2017 at 1:12 pm

    I don’t know who I would want to interview actually! I do like Aimee Song. She comes across as humble and genuine and there’s also Chriselle Lim. How she has transformed her brand is really motivating

    • Reply
      05/28/2017 at 12:23 pm

      Yes I agree Femmy! Both would be great options. xx

  • Reply
    Holly at Healthy Living Holly
    06/01/2017 at 6:20 pm

    Love Lauryn & TSC! Thanks for sharing the interview. She is such a boss!

    • Reply
      06/02/2017 at 10:22 am

      I know isn’t she?! She’s amazing. Thanks for reading! xx

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